Friday, 4 October 2013

Never Say Never iPhone case

I was recently asked to work on Chalkies, the latest range of iPhone cases for QDOS.

Working with the creative team at NOMO Design, this old school chalk lettering was repeatedly redrawn faster and looser until the right broken, sketchy feel was achieved. Working with chalk has its challenges, thankfully, I'm quite old school myself so I'm used to taking traditional media and translating them into a digital format. 

The chalkboard look and retro styling was inspired by vintage branding, making it a particularly interesting job to research.  

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