Thursday, 28 July 2016

Hand Lettering for Simple Minds New Gold Dream Deluxe Boxset & Country Living Video

It was exciting to be asked to work on the hand drawn lettering for the New Gold Dream Deluxe Boxset. I remember its original release in 1982, Simple Minds’ fifth studio album, taking them from revered cult status to a chart band with hit singles and a full year in the UK album chart.


With the original New Gold Dream design as a starting point, I developed a sympathetic style of pen-drawn Roman Capital lettering for four of the disc covers within this collectible boxset. The challenge was to create new custom drawn titles for the fresh designs that also worked with the original 1982 cover.


It’s always a pleasure to open up a well designed boxset and this one didn’t disappoint with its inventive packaging, wrap, ribbon and booklets - it delivered in spades. When you work on a project like this, I imagine it’s much like being an actor in a film, you understand the concept and all the parts you worked on in detail but it’s only when you see the completed piece that you appreciate the whole.  



An inspired collection of remastered album, mixes, radio sessions, videos and tv footage, the stylish design lives up to its content. If you’re a Simple Minds fan - you’ll want it in your collection.

To see the rest of the individual wallets in more detail or more of my lettering for album titles and band logos check out the music folder on my portfolio site.


Online Update: Brush Lettering for Country Living Magazine

I've enjoyed working for Country Living since their design refresh at the beginning of the year, providing hand lettered logos, titles and pull quotes for the magazine each month. Last week I was asked into their London office to be videoed in action with my brush pens. Unnerving but certainly fun!

I also have a modest set up in the studio for videoing, handling a pen and camera at the same time takes a certain amount of practice but I'm slowly getting the hang of it. You can see some of my self promotional work below for the July issue of Country Living.

To read more about the job, head over to my website editorial folder or see more of my lettering videos on my Facebook Page.
  
   

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